Empowering Tomorrow's Visionaries
Where bold ideas converge with strategic foresight to shape the future of brands and business.
Hello_
We are a Strategic Branding Agency driving business growth through design solutions.
We focus on creating and nurturing brands that inspire loyalty, command recognition, and drive business growth. Since 2006, we have been empowering visionaries to thrive, turning their aspirations into successful businesses.
SELECTED WORK_
What’s Your Ambition?
Select the path that best reflects what you’re building, and let’s create a brand that does it justice.
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1. Start a New Brand
Bring your idea to life with a brand built on clarity, meaning, and distinction.
From strategy to naming & identity design, we equip you with everything you need to launch confidently.
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2. Rebrand & Evolve
Realign your brand with who you’ve become, and where you’re headed next.
We refresh/realign your brand’s story, visual identity, and voice to reflect your true value and vision.
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3. Launch or Rebrand a Restaurant
Stand out in a crowded food scene with a brand that tastes as good as it looks.
We craft restaurant identities that are culturally rooted, visually bold, and built to grow.
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4. Brand Your Property or Destination
Turn your property into a place people want to visit, live in, and remember — from resorts and hotels to residential communities and even entire regions.
We build location-based brands that spark emotional connection and elevate perceived value from day one.
Planning to launch a brand, but not sure where to begin?
Bridging Cultures Breeds Endless Possibilities_
With over 20 years of global experience, we bring deep cultural awareness and multilingual expertise (English, Arabic, and French) to projects that require it, particularly those targeting diverse, regional, or international markets.
Whether you’re a startup laying your foundation or an established business planning expansion, we help you navigate cultural nuances with a strategic approach. The result is a brand that communicates authentically, connects deeply, and thrives across borders.
Our mission is to inspire businesses find their true potential_
so they can build purpose-driven brands and maximize their chances to succeed. We do this by helping them shape their vision, discover their strength & become the best versions of themselves in order to accelerate growth, gain a competitive edge & win customers through the power of strategy, psychology, & design.
Without Strategy, execution is aimless.
Client Love
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Jessica Ishaya Hanna / Avolique
Working alongside Riad has been an incredibly rewarding experience, and we couldn't be prouder of what we have achieved together. His contributions and insights have played a vital role in shaping our dream project and setting us on the right track.
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Nathalie Boueiri / COO WaterCenter - Al Miyah Group
The best combination ever is when we mix business and pleasure... and this is exactly what will happen whenever you decide to work with Blackink. Remain assured that the outcome will be outstanding.
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Ziad Ghanem / Viola
You will be surprised how close Blackink can get to your thoughts & ideas. The whole team is great and self-devoted with high sense of commitment to meeting their deliverables. Simply put: they truly understand the ins and outs of your idea, hence they provide you with a close-up personalized solution.
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Adeline Abi Younes / Prunelle
Blackink crafts the dream brand as a singular idea inside the mind of clients and prospects. They match between design and strategic thinking to deliver a custom made artwork using the best influencing selling technique.
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Faye El-Seif / Cones & Rods
We really enjoyed our experience with Black Ink. The professionalism and timeliness was great. Additionally, the supportive atmosphere we experienced, and how involved the team was in our brand was great.
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Loubna Abi Khalil / Search for Common Ground
The final outcome was impressive to the donors and the wider public. it gave us more visibility on our Mission as an NGO. They were effective, responsive, helpful.
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Dalia Naufal / The Cookie Shop
I would definitely recommend Blackink for any brand/company looking for an identity or a revamp. They understand their clients' needs and turn them into something tangible. The design team is extremely skilled, and client servicing is very professional and accessible.
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Raoul Nehme / Jouzour Loubnan
Outstanding creativity, superb design, perfect execution and, most importantly, one question repeatedly asked by our corporate donors: WHO DID IT?
What's keeping you up at night?
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We need a fresh visual identity to break through the clutter of competing brands.
We use visual expression to strategically signal organizational advancement, engage new audiences and revitalize old ones. We take the science of brand strategy and give it the creative force to perform at its highest potential level.
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We need a new competitive market position to take us to the next level and drive growth.
“We sell the best services to everyone, and at an affordable price”. If this is where you stand, then we need to Talk!
We focus on your strengths and define how you will “differentiate” your value offering, helping you own a specific spot in the market, and eventually be known for a certain “something”.
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We need to reach new customers and capture new markets.
Organic growth can take you far and eventually business will start to stall. Bringing new insights, we determine precisely what you need to start doing, stop doing, and keep doing to attract new customers & boost the company to next levels, particularly when competition is high.
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We need to better communicate what we stand for.
If you don’t define who you are, your customers will. To put you back in the driving seat, we go back to the roots and focus on what matters most to your key stakeholders, frame your core guiding values and narrate a storyline around that, helping you stay true to your mission and connect better with your audience.
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We need to get leaders on the same page and build a game plan for the future.
A challenge we mostly witness with family businesses that are transitioning in between generations. We play part therapist, part friend, part business coach, and part creative designer helping everyone on board align towards a unified goal and vision.
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We need a strategic roadmap to prioritize initiatives and allocate right resources to the right solutions.
No organization has unlimited resources and they need to prioritize their time, energy, and money to best achieve their goals. We help clients use the brand as a filter for decision making, using the fewest resources possible to achieve the greatest impact. And we help execute for success.